The Key To Success - You Got To Be Different

Just Watch Everyone Else And Do The Opposite!

As you know, specialized knowledge, knowing what is working for the really successful people, is priceless and you get that specialized knowledge for books, tapes, seminars, mentors and mastermind groups. For the beginning business owner, sales professional or investor that hasn’t made the decision to invest in their personal development I have a great suggestion for you, just watch what everyone else does, and do the opposite.

This is based on the 80-20 rule and that a full 80% of the people out there in business don’t have a clue so if you watch them and do the opposite, you have a good chance of doing it right. Let me take my recent trip to Cleveland for a private consulting day with Dan Kennedy and my experience with airline customer service, or lack of.

Diana and I arrived two hours early at the airport and as we got close to flight time, found out the plane had mechanical trouble and hadn’t even left Chicago yet and it looked like it was going to be at least 3 hours late. They requested that everyone go back outside to the ticket counter and rebook their connecting flights. When we arrived outside at the counter, we stood in line for over an hour and not allowed to proceed to the counter, they wanted to take care of other people flying to other destinations and even when there wasn’t anybody else, they just ignored us.

Diana started looking for other carriers and even at the fly now outrageous prices there were no seats that would get us back to Denver in time for our seminar. (Imagine that - an airline overbooking their flights!) We finally went back through security and found an agent at one of the counters that would actually talk to us, to only find out that there were no more connecting flights to Denver if we missed that flight. He did rebook us for a later direct flight to Denver although we would miss our seminar and you would think, that would be it right? Wrong.

Once we arrived in Denver, we were held on the runway for a while because it was raining and the crew had gone inside. Another 30 minute delay once we got to Denver.

I recently saw that Jet Blue and Southwest Airlines were doing great in the rating polls so I guess the small economical airlines have figured it out… watch what the other airlines are doing and do the opposite.

What did I learn form this experience?

1. Always book two flights, the second one an hour later and refundable to counter the airline industries policy of over booking and to have a back up plan. If I get on the first plane, I will just cancel the second one.
2. Figure out how to afford to fly private and avoid all the security lines, waiting times and other time delay issues.

To Your Success,

Terry Bryan